Elite Teachers of Sport: Developing Sport Teachers through Events and Supporting the Government Agencies
By Edster Miranda Sy
“Let youth kindle dreams, let sports prosper!”
I was moved when I read the copy of the speech of Dean Philip Ella Juico about Sports Value Formation. He described himself as a Sports Teacher—“who believes in the potential of sports to impart, especially to the youth, values inherent in sports.” Instilling values, such as fair play, sportsmanship, discipline, humility, courage and love for our country, Dean Juico stressed the importance of sports to Human Development.
On one side, our national athletes are our “elite athletes”; they are the best of the best. They are given allowances and are being supported financially to train hard to represent our country in various competitions. The youth looks up to them as sport heroes, an inspiration, to someday follow in their footsteps. On the other side, schools hire coaches and trainers to handle their different sports programs such as basketball, volleyball, track and field, and many more. Where do schools look for competent coaches? More often, alumni of the school who served as varsity players before are now being tapped as coaches or trainers. Most of them did not even reach national athlete levels.
Also, funds are being generated through different sport clinics, which are being held during summer in different schools, barangays, or sport clubs. Putting these things together gave me the idea to establish a sport event organization, “Elite Teachers of Sport,” which could train our national athletes or elite athletes to become sport teachers. Athletes have tremendous influence on the youth. Their athleticism and passion for sport will be equipped with value formation methods and teaching techniques to cater to the young ones. In the same way, they will earn financially to support their other needs while the National Sports Association (NSA) also raises funds for its financial needs. The Elite Sport Teachers can also provide schools with credible coaches and trainers. They will be composed of leaders who are experienced in sport management with the capability of equipping the athletes to be Sport Teachers.
Current Marketing Situation
There usually are a lot of sports clinics being offered by different organizations especially during the summer break (e.g. Milo sports clinic, Hoops, Coach E, etc.). The attendance is outstanding. The Step One Basketball clinic at Grace Christian High School usually has more than 150 participants. Basketball leagues, such as the intramurals, alumni leagues, inter-barangays, and many more are being held yearly. These events generate income. Most of these events do not even tap sponsorship and solely depend on the participation fees of teams or participants to shoulder the operating expenses. With proper marketing strategies these events can earn more, and with the added income the events can be staged better. Thus, more teams or participants can join and more companies will sponsor these events.
What will the Elite Teachers of Sport offer?
A. Sport Events
The Elite Teachers of Sport will be responsible in organizing sport events for companies, schools, barangays, and other institutions for events, such as:
- Competitions or Tournaments
- Sport Clinics
- Team Building Workshops
- Senior Citizen Sport Activities
B. Expertise in the Sport
The organization will work with athletes who have excelled in their respective sport and have in-depth experience in competitions to ensure the success of the event. These athletes will be trained to focus not only in the development of skills, but also in officiating and value formation. One of the major roles of the leaders of the Elite Teachers of Sports is to train the athletes on how to be a sport teacher because a good athlete doesn’t assure that he will be a good coach or trainer.
C. Wide Variety of Sports to Choose from in Partnership with the NSA
D. Marketing Potential
Sport events are possible venues for sponsors especially if the events are well organized. Giving proper media exposure to the events will further strengthen the marketing value to the sport programs of the organization.
E. Proper Safety
Elite Teachers of Sport will assure the participants that the event have sufficient first aid equipment and personnel in case of injuries or accidents.
F. Value Integration
Elite Teachers of Sport will be tapping resource speakers to stress the importance of fair play, friendly competition, teamwork, respecting the rules and the officials. Part of the objective of any sport event is to build camaraderie and friendship among its participants. A collaborative effort will be put up to ensure the integrity of the games that will be played.
G. Grassroots Program
Elite Teachers of Sport will help the school develop a well-planned and executed sport curriculum and ensure that it will be implemented. The curriculum will be geared towards strengthening the skills, knowledge, and values of the students. Events will be provided for the youth to strengthen their competitiveness and be exposed to different sports that can earn them athletic scholarships. Schools that will tap the athletes as their coaches or trainers gain advantage in terms of updated training programs and experience in competition; this enhances the chance of the students or the youth to represent the Philippines in International competitions. With a good grassroots program, this is where we can find the next athlete that can truly give us the Olympic gold.
The Elite Teachers of Sport will offer schools and companies different sporting events depending on their needs or wants. Choices vary from the different sports in our NSA or any recreational games they would prefer. Participation fees will be assessed according to the facilities, equipment and personnel they would need. The marketing rights will be given to the Elite Teachers of Sport, which will be used to invite sponsors for additional income.
Interview with Ms. Dina Bernardo, Chairperson of the Athletes Commission, Philippine Olympic Committee
Speech of Dean Juico to the Philippine Association of Physical Education INC. (PAPE)
EDSTER MIRANDA SY earned his Post Graduate Degree in Sports and Recreational Management at the De La Salle Professional School of Business. His companies include Sports Management Solutions and Headstart Sports Academy. He is currently a Sports Marketing Consultant for Freego Jeans.
A two-day free volleyball clinic was held last September 29-30 for students of Taguig National High School, Muntinlupa National High School, and Marillac Hills (National Training School for Girls). The two-day activity is part of the ongoing US (SportsUnited) Sports Envoy Program from September 26 to October 4, organized by the US Embassy Manila, Girls Got Game (GGG), and SportPhil’s Sport for Women Empowerment and Employment in the Philippines (SWEEP) initiative.
United States coaches for volleyball Eric Hodgson and Michelle Goodall spearheaded the training with students, conducting drills and games with the students of the three participating schools. Aside from Metro Manila, the seminar is also slated to take place in select Cebu schools.
Day 1, AM, at Taguig National High School
Day 1, PM, at Muntinlupa National High School
Day 2 at Marillac Hills (total of 185participants)
Day 3 at San Carlos University Cebu City (Other participants are from Basilan and Pagadian, Mindanao)
Last Day At University of Perpetual Binan Laguna (Hometown of SWEEP-ers)
(Photos courtesy of Jennifer Zamora)
About the Coaches
Eric Hodgson has coached volleyball for the last 18 years and been working with the Arizona Region for the last 13. He was named the Director of Outreach in 2012. Eric is also the Coaching Education Director for the Region and started and ran the Region’s High Performance Program from 2001-2011. He is a CAP Cadre for USA Volleyball and the Grassroots Chairman of USAV. From 1999-2004 he coached Club and High School volleyball and worked with Arizona State University. Eric works summers with Gold Medal Squared Volleyball clinics and has worked clinics in Canada, Sweden, and Germany the past two summers. He is currently a CAP III level instructor for USA Volleyball.
Michelle Goodall has more than 24 years of experience directing and coaching volleyball programs. Goodall has worked with the Iowa Region of USA Volleyball at various levels for the past eight years and currently serves as the Director of Membership Development, which includes: Education Director, Director of Communications, and the High Performance Coordinator. Michelle works closely with the other Iowa Region staff in running day-to-day operations to manage over 10,000 members. Goodall holds a strong passion for Coach Education — she is CAP Level 3 certified coach and is a Master Impact Instructor for USA Volleyball. Additionally, she is also a proud member of USA Volleyball’s Paralympic and Grassroots Commissions.
In 2011, Michelle was invited by USA Volleyball and the Promise of Good Sports organization to serve as presenter to the NORCECA coaches who attended training in conjunction with the Volleyball Festival. The event was a partnership with USAV, PGS, Volleyball Festival and the U.S. Department of State, Bureau of Educational and Cultural Affairs International Sports Programming and proved to be a wonderful experience and she still maintains contact with many of the attending coaches.
In addition to her work within USA Volleyball and specifically the Iowa Region, Goodall is an active high school Tcoach and since 1999, she has served as the head coach for Kennedy High School in Cedar Rapids, IA. She is also an active club coach and oversees her school’s feeder club program.
The US Sports Envoy Program would like to acknowledge its partners:
- Public Affairs Section, US Embassy Manila
- SportsUnited, Bureau of Educational & Cultural Affairs, State Department
- Sport for Women’s Empowerment and Employment Program (SWEEP)
- Girls Got Game (GGG)
- Taguig National High School
- American Corner, University of San Carlos
Here is a video of sport management students from De La Salle University who did service learning for sports, in which students applied what they learned into meeting the needs of the community. Targeting the children and club members of Valenzuela, the training used tennis to promote sports and healthy living.
Sponsored by SOLINCO, makers of high performance tennis equipment, the students held the clinic in hopes of inspiring the children and club members to engage “in the sport and to avoid or never get engaged in bad vices, also to teach children techniques on how they could improve their game because they could use tennis to get scholarship and be able to study in a prestigious school.”
Team Leader: Janina Luis & Rachelle De Guzman
Abdulqoahar P. Allian
Hans Angelo Asistio
Argil Lance Canizares
Kyle Benjamin Parpan
Quality, daily physical education in schools not only reduces obesity amongst our children, but it improves academic performance. With more than 40 years in the field of education, Zientarski has created a highly successful program called the Learning Readiness Physical Education (LRPE) program at Naperville Central High School. The program has produced such dramatic improvements in test scores, behavior and childhood obesity that it has inspired adoption in school districts from across the country and around the world, including Denmark, China, South Korea and Canada. His program has been highlighted on major TV networks and featured in documentary films. Zientarski shares his educational philosophy and programs with audiences nationwide, including the President’s Council on Health, Fitness and Nutrition in Washington, D.C.
By Dr. PHILIP ELLA JUICO and DINA BERNARDO, De La Salle University
AB Sports Studies has become the default course offering of De La Salle University (DLSU) for most of its varsity athletes. Since January 2014, however, former professors of Sport and Recreation Management at the DLSU Masters Degree Program (such as the authors of this article) have been assigned to teach what is known as SPOMAN or Sport Management in the undergraduate level.
Once athletes reach the end of their competitive shelf life, they must make the difficult transition to “normal” life, and hopefully towards a career that will be economically viable. Unfortunately, many athletes, whether in the collegiate or the elite levels are not provided enough education, if at all, that will ascertain their future employability. In the near future, SPOMAN aims to make such move much easier for retiring athletes, or perhaps make sport management a wise career path for graduates.
The discipline of sport management is a recent innovation of the late ‘60s, developed by Physical Education (P.E.) professors, who recognized the need to equip athletic directors and sports administrators with management and organization skills. (Ref: An Encounter with Management in Physical Activity Education and Sport By: Earle F. Zeigler)
The Sporting Situation Here and Southeast Asia
Today, sport businesses impact at least 55 industry sectors, such as in tourism, health and wellness, marketing and manufacturing, to name a few. In some countries, the sport industry is estimated to contribute as much as 2% to the GDP. In Philippine parlance, this figure could be as much as $5 Billion for the economy.
In Asia and Southeast Asia, Taiwan, China, Singapore, Thailand and Malaysia already offer full-on sport management courses from the undergraduate up to the Ph.D. level. In Singapore, at least one university offers a hybrid sport science and sport management course – thereby increasing the employability (even overseas) of their graduates in either discipline, and with the benefit of being versed in both.
In the Philippines, there are a spatter of schools that offer sport and recreation management – National University (N.U.), being one of them, and DLSU for a time at the graduate level. CHED, through Memorandum Order No. 23 series 2011, otherwise known as Policies, Standards and Guidelines for Bachelor of Physical Education Major in School P.E. and Major in Sports and Wellness Management, has recognized this development and thus prescribed enhanced P.E. curricula to ensure the rigor required of sport career track-ers, at least, in the realm of school sports and wellness. The said CMO is already enforceable.
CHED has identified the following career opportunities for the prescribed courses:
- Corporate Human Resource Development Officers
- Corporate Wellness trainers, Supervisors and Managers
- Events / tournament coordinators and directors
- Fitness and wellness managers
- Recreation directors / Gym Managers
- School, District, Division and Regional Coordinators in P.E. and Sports Programs
- Sports and Wellness facilities Managers / Sports complex administrators
- Sports Tourism Officers
- Teacher / Instructor of P.E. / Sport Coaches
Recognizing SPOMAN as a Necessity in the Industry
Albeit the absence of DTI data as regards the actual size of the Philippine sport industry, it is nonetheless evident that sport management is ubiquitous and a relevant discipline – especially in a country that is wanting of professional and proficient leaders of sport development.
All necessary revisions and improvements in the school curriculum and atmosphere considered, SPOMAN should soon be able to equip AB Sports Studies students with the rigor needed today.
Sport is a burgeoning industry – and its social contribution towards national competitiveness and resilience cannot be disregarded. Therefore, it is opportune for DLSU to be at the forefront in pioneering the study and professionalization of sport management in the country.
The Executive Master in European Sport Governance: A Winning Model for Educating Sport Leaders for Tomorrow?
by Michael Pedersen, originally published on www.iSportConnect.com
As is the case for any other sector, continuously educating operational and political sport leaders is a critical foundation for ensuring that sport governing bodies are well managed and well led. Furthermore, educating sport leaders in the area of sport governance is particularly critical in ensuring that sport governing bodies become fit for purpose in the 21st century.
With a focus on the case of the Executive Master in European Sport Governance (MESGO), this 16th contribution of mine for iSportconnect’s expert column on sport governance offers perspectives on governance education for sport leaders. Based on publicly available information and an interview with key persons in the MESGO organization, the contribution examines aspects such as how to define sport governance and how to govern an educational programme. Last but not least, the contribution also offers some critical questions for sport leaders to consider, as they start the process of modernizing their governance standards for the future.
My 17th contribution will be published early 2015. It is going to offer perspectives on national frameworks for good governance in sport with a particular focus on the Sports Governance Principles of the Australian Sports Commission.
The Executive Master in European Sport Governance (MESGO) is an 18-month, post-graduate, part-time masters programme. It aims at improving governance in sport by bringing together and educating a diverse group of sport leaders with substantial experience from across European countries, sports and functional specialties.
MESGO stands out in several noteworthy ways. First of all, the Executive Master is developed and managed in collaboration between European sport governing bodies overseeing different sports and universities based in different European countries. Second, it draws on a mix of several academic disciplines; political science, management, economy and law. Third, the programme offers engagement with and teaching by a mix of academics and practitioners. Last not least, it offers high levels of analysis and tools for participants to apply to their own contexts.
A holistic approach
The Executive Master in European Sport Governance (MESGO) is comprised of nine four-day sessions. The sessions take place in different countries over the course of eighteen months, with a sport governing body or a university as the host. The sessions offer a mix of opportunities for acquiring factual knowledge and critical thinking; through pre-readings, lectures, case studies, role-plays, discussions and writing a professional thesis. Aspects of sport governance covered are as follows:
Session 1: Context of International Sport
Session 2: Governance of Sports Organisations
Session 3: Competition Design and Regulation
Session 4: Legal Frameworks
Session 5: Strategic Marketing
Session 6: Sports Events
Session 7: Ethics
Session 8: The North American Model
Session 9: The Future of Sport Governance
Participation from across sports and countries
The Executive Master in European Sport Governance (MESGO) offers quite some diversity in terms of the composition of its classes. Out of 23 participants, the MESGO III Class has 20 nationalities represented who work in 19 different countries, including with European and international sport governing bodies. The average age of participants is 41 years with the youngest participant being 29 years old and the oldest participant being 50 years old. Six different sports are represented with 14 participants coming from football. Two participants are women. All participants have operational leadership roles (professional staff) as opposed to political leadership roles (board members).
To some extent, sport leaders having graduated from MESGO have now started moving into higher positions in their own organizations or in other sport governing bodies.
The Executive Master in European Sport Governance (MESGO) comprises a partnership between academic partners and sport partners. Academic partners comprise Birkbeck Sports Business Centre at University of London (United Kingdom), Centre de Droit et d’Économie du Sport at University of Limoges (France), Johannes Gutenberg University Mainz (Germany), Institut Nacional d’Educació Física de Catalunya at University of LLeida (Spain) and Sciences Po (France). Sport partners comprise European Volleyball Confederation (CEV), European Handball Federation (EHF), International Basketball Federation – Division Europe (FIBA Europe), Rugby Europe, International Ice Hockey Federation (IIHF) and Union of European Football Associations (UEFA).
The Executive Master is governed by two committees; a Management Committee and a Scientific Committee. The Management Committee oversees MESGO as such and is comprised of representatives from all academic partners and sport partners. The Scientific Committee oversees the curriculum and selection and assessment of candidates. It is comprised of academic partners only. The Centre de Droit et d’Économie du Sport at University of Limoges (France) manages the MESGO coordination with all partners. Sciences Po (Paris) hosts a MESGO Secretariat.
MESGO is funded partly through contributions by its sport partners and partly through a participant fee (EUR 16,600 per participant, excl. travel and accommodation for the nine sessions).
Next class to start in 2016
The current MESGO III Class started in September 2014 and will conclude in April 2016. Applications for the MESGO IV Class will be accepted as of January 2016 with the Class starting in September 2016.
Applicants must have at least five years of experience, mainly in sport, an academic diploma and a good command of English. Two different academic partners review all applications independently. 40 candidates are shortlisted for interviews. In selecting the candidates, MESGO strives to ensure high levels of diversity in terms of sports and countries represented in a class.
MESGO is also organizing various opportunities for its alumni to stay connected after graduating.
Critical questions for sport leaders to consider
The leadership of MESGO offers a lot of insights and inspiration regarding what it takes to educate sport leaders for tomorrow. Critical questions for sport leaders to consider, as they start modernizing governance standards for the future, include:
– What is the role of education in ensuring good governance in sport?
– To what extent should governance education be focused on teaching sport leaders what good governance looks like, and to what extent should it be focused on teaching sport leaders how to motivate and drive behavioural change among their peers?
– How broadly or narrowly should governance teaching be scoped, in terms of areas to cover and in terms of the depth of the various areas covered? – Which are the similarities and differences between good governance in sport and good management practices in sport?
– Who should pay for governance education of sport leaders? – To what extent should sport leaders pay themselves and to what extent should their sport governing bodies pay?
– How do you best ensure that both operational leadership (professional staff) and political leadership (board members) undergo continued governance education?
– How can an educational institution best showcase a model case of good governance in the way that it governs educational programmes? – What should transparency and accountability look like? – Which are the potential conflicts of interest to be addressed and accounted for?
A special appreciation
I would like to appreciate the kind support of MESGO in providing perspectives and information for this contribution, particularly Ms Julie Trošić, MESGO Manager at the Centre de Droit et d’Économie du Sport (CDES) and Mr Didier Primault, Executive Director of the CDES and member of the MESGO Scientific Committee.
Michael Pedersen is an internationally recognized expert and leader in good governance, transparency, ethics and integrity. As Founder of M INC., he is a Change Agent, an Integrity Coach and a Street Volunteer. He was the Head of World Economic Forum Partnering Against Corruption Initiative, an international good governance partnership with over 175 multinational companies and their CEOs. He holds three MSc degrees; an MSc in Global Leadership; an MSc in Responsibility and Business Practice; and an MSc in International Relations.
Michael also publishes a leadership series on good governance in sport that is available for free download at: http://minc.ch/sport-practice.html
By Carlo Pamintuan, Sports Journalist
On September 5, the UAAP will open its 78th season. From the usual July opening, the UAAP moved it three months later because school have started shifting to the new academic calendar. This shift is to align the Philippine academic calendar with its Asian neighbors. It’s a step forward for the country’s education system, and it’s commendable for the UAAP to align their athletics with the college students’ studies.
This move shows that the UAAP is capable of making great decisions that would benefit the students of their member schools. Yet, this is by no means the norm. The UAAP has also made steps to severely limit the opportunities present for student-athletes, specially for those graduating from UAAP high schools.
The end of high school is an exciting part in anyone’s life. It’s like taking an introductory class in adulthood. A kid, as young as 16 years of age, will get the chance to choose where he wants to study for college, with his or her parents’ help of course.
Students weigh their options in what courses to take and which schools could help prepare them for the future. High school graduates have a clean slate. Anything and everything they did before will not matter anymore heading to college.
However, in the UAAP, in the league considered to be the most prestigious school-based sporting organization in the Philippines, student-athletes are not given the same liberties as other students.
Yes, they are free to choose whichever school to attend but choosing the wrong one could get them punished.
On September 5, Jerie Pingoy will officially be a member of the Ateneo Blue Eagles in the UAAP. A product of the FEU-FERN Baby Tamaraws, Pingoy graduated from high school two years ago. He was a good player, a vital cog in the success of FEU’s high school but he decided to move to Ateneo which was then celebrating its fifth straight UAAP championship in men’s basketball.
Instead of starting college and playing for Ateneo, the UAAP Board passed the Jerie Pingoy Rule, which stated that players who transfer from one UAAP school to another will be required to sit out two years before getting to play, unless the student-athlete gets a release from the school he or she is living.
This used to be the case for college-to-college transfers but Pingoy’s decision to move to Ateneo covered students fresh out of high school.
While college-to-college transfers have always been costly in the UAAP, high school-to-college transfers weren’t always this way.
It all started when Soc Rivera, another product of the FEU-FERN system, decided to move to the University of the Philippines for college. Back in UAAP Season 69, Rivera led the Baby Tamaraws to a stint in the UAAP juniors basketball finals where they lost to Ateneo. He was named as a member of the Mythical Five and was supposed to be a vital part of FEU’s collegiate campaign.
The drawback for Rivera was that he’ll have to pay his dues on the bench in a loaded FEU squad. If he moved to UP, he’ll have all the playing time that he wants. This gave birth to the Soc Rivera Rule that forced high school-to-college transfers to sit out one year before playing. This later on morphed into the Jerie Pingoy Rule.
The UAAP is capable of making great decisions that would benefit the students of their member schools. Yet, this is by no means the norm.
There’s no problem with a school’s athletic program looking out for its best interest. The problem is when protecting their programs harms the student-athletes.
School transfers are not all that uncommon. The problem with the transfer of student-athletes is the assumption that the exchange of money is involved in the discernment process.
Stories about huge signing bonuses, giant allowances, condos, cars, and lenient academic requirements have proliferated the collegiate athletic scene for years now.
When BJ Manalo decided to transfer from Ateneo in high school to La Salle in college, the fans of the Blue Eagles cried to the high heavens. Yet, Manalo was never presumed guilty. He was allowed to play for the Green Archers immediately.
Now, however, all student-athletes are presumed guilty. The sit-out is their punishment.
It’s time to tilt the balance back to the favor of the youngsters and Senator Pia Cayetano has been leading the charge. It is every Filipino youth’s right to get an education. It is also their right to play sports and represent their chosen schools.
If other institutions think that money is involved in the process, then they need to address that problem and stop trying to deal with the symptoms, which in turn hurt the student-athletes.
Schools need to start thinking about taking care of kids again.